Amazon’s Prime Expected for Continued Growth

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Amazon is the leader in Internet Retail. Smaller companies can learn from their success. Their successful Prime business is one area to watch.

This will keep Amazon revenue growing: Analyst

Amazon.com can grow revenue more than the market expects thanks to its ballooning Prime membership, RBC Capital Markets analyst Mark Mahaney said Friday. RBC increased its price target on Amazon to $705 from $650 based on momentum in its Amazon’s Prime business. It was trading at more than $524 a share on Friday. The firm’s third annual Amazon consumer survey suggested U.S. Prime adoption has risen from 25 percent of customers in 2013 to 40 percent today. Mark Mahaney, RBC Capital Markets lead
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