Personalization is key in digital marketing today. Using tools for creating dynamic content can help.
Why Dynamic Content Will Deliver for the Marketing Industry
In recent years, a number of so-called game changers have hit our industry. Automation, retargeting, social influencers — these are just a few to have laid claim on the title of “The Next Big Thing” in marketing. Today, dynamic content is the new contender, and for good reason. It’s poised to deliver in a big way for the industry. Why do I think dynamic content is marketing’s new heir apparent? It’s a natural fit for the way today’s consum
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